The story of the Marshall amplification company which was founded in London in 1962, more than 50 years ago today by “lord of the loud” Jim Marshall.
The original prototype for the Marshall amp was created in Jim’s drum shop and was revolutionary despite it being rather basic and looking like some kind of mass of wires and valves. This forward thinking allowed guitarists around the world to create sounds like never before and pathed the way for a revolution in music which has ultimately made Marshall the most recognised name in guitar amplification in the world.
The design of the Marshall Amp has remained practically the same for decades, aside from a few aesthetic improvements because of musicians love the distinctive growl it makes which over the years has become engrained into the history of music thanks to artists such as Jimi Hendrix and Eric Clapton who religiously used Marshall’s.
It was almost destiny that Marshall stacks and walls were to become an essential backdrop of rock music. The excesses of rock machismo were gloriously lampooned in the 1984 movie This is Spinal Tap. In an extraordinary piece of reverse irony, it was this comic exposure that rescued the company from financial meltdown.
In this film we see how the company moved from being a small time local business to becoming a huge company employing hundreds of people and winning over some of the biggest names in Music. Marshall's have been used by many famous bands such as the who, who actually blew one up as a stunt gone wrong and The Red Hot Chilli Peppers so you can be left in no doubt at some point you have heard the sounds of this iconic piece of history. As we watch the documentary Play It Loud: The Story of Marshall we see the story unfold.